As we turn the page to 2024, QUADRO Magazine’s January issue arrives with a vibrant declaration of creativity and resilience. The cover, featuring the article “Stitching A New Path,” showcases a series of photographs by Paul Tocatlian, a fashion and editorial photographer based in the San Francisco Bay Area, accompanied by an interview that delves into the inspiring journeys of Cassandra Amor Wells and Remi Li. This issue doesn’t just spotlight individuals; it celebrates a collective spirit of innovation within the realms of fashion and beauty.

The narratives within the interview illuminate the path trodden by Cassie and Remi, woven with the threads of their experiences, dreams, and the milestones they’ve achieved. Their stories are a powerful reminder of the beauty that stems from collaborative efforts and the strength that is born from overcoming adversity.

This issue, highlighting my 129th feature in a trade magazine, stands as a tribute to the dedication and artistry of a team that thrives on pushing boundaries. It is a collective achievement that speaks to the core of what we do as creatives, telling stories that not only portray beauty but also ignite conversations and challenge the status quo.

Gratitude is extended to Pia Gould, whose expertise as a consultant for Kisau Photography was pivotal in bringing this work to the pages of QUADRO. Her commitment to elevating the art of photography and her support in showcasing the intricate dance between light, shadow, and subject has been invaluable.

As this issue hits the stands, it serves as a beacon of what is possible when talented individuals come together, driven by a shared passion to create and inspire. It is a testament to the power of art to not only decorate space but to transform and transcend it, influencing the industry and those who witness it.

The Interview

This interview portrays the journeys of Cassandra Amor Wells and Rem Li, showcasing their resilience, innovative spirit, and commitment to empowerment in the fashion and beauty industries. It sheds light on their challenges and triumphs and celebrates their contributions that are reshaping industry norms. As we look ahead, their insights offer a glimpse into an exciting future, marked by inclusivity, creativity, and the evolution of their dynamic careers.

Rem, who is Reddish Needles?

Reddish Needles is a creation of my imagination, a multifaceted persona that I brought to life for the world. She’s not just a fashion designer; she’s also a producer of fashion shows, a networking agent, a creative director, and, above all, an enigma in the fashion industry.

Cassie, can you tell me about CassieOfAllTrade and your journey in the multimedia, hairstyling, and entrepreneurial world, including her achievements and vision for The Next Bay Area Runway?

As Cassandra Amor Wells, or CassieOfAllTrades, I’ve experienced significant growth this year, expanding into various fields including hair, beauty, art, music, fashion, and business. I’ve earned the title of The Next Bay Area Runway CEO, reflecting my rapid rise in my career. My achievements are diverse, ranging from hairstyling and managing my salon to being nominated as one of the Top 100 hairstylists by @behindthechair @oneshothairawards 2023 in two hair categories worldwide, from over 300,000 entries. I’ve collaborated with skilled photographers and videographers, and been published as an image model and as an evolving hairstylist/entrepreneur in multiple international magazines. I’ve also made music with friends, walked runways at various @themoderndaywife events nationwide, and produced my own fashion show, live music, and social event. This event showcased and supported the Bay Area’s fashion designers, models, small business owners, and emerging artists.

My vision for The Next Bay Area Runway is to nurture a creative community spanning all media, aiming to bolster Silicon Valley’s creative fashion industry. The first show, a Pre-Halloween Fashion Show event at @386lounge on October 21st, 2023, was a collaborative effort with Rem. This event unexpectedly received extensive support from the Bay Area creative community, leading to the establishment of The Next Bay Area Runway LLC. 

I’m now preparing for The Next Bay Area Runway season 2, to be celebrated during the Valentine’s season. It will feature collections from our fashion designers with elegant, sensual, and romantic themes, along with R&B music from upcoming Bay Area artists. The finale will be graced by the Philippines’ King of R&B, Jay R. This event is scheduled for February 17th, at Number One Broadway, Los Gatos, California.

Rem, what challenges do you face as a fashion show producer, and how do you overcome them?

In this industry, every show comes with its unique set of challenges. Whether it was venue cancellations, logistical issues while living in Atlanta, or collaborating for the Next Bay Area Runway, each obstacle has been a learning experience. These challenges make each show dear to me. They reaffirm that great achievements are never easy, but they’re always worth the effort.

Rem, what insights have you gained from your businesses that could empower women in these industries?

Starting my own fashion shows in San Jose was like stepping into uncharted territory. There was no established path to follow, and initially, not many people took me seriously due to my age and gender. However, some saw the potential in my vision. That gave me the strength to turn my challenges into opportunities. The journey wasn’t easy – it took me six months to put together my first show. I aimed for perfection, and while it wasn’t perfect in my eyes, it turned out to be a resounding success. We managed to sell out even after our venue was canceled just eight days before the event.

Cassie, what inspired you to start your own business, and what challenges did you face as a woman in the industry?

Choosing ‘CassieOfAllTrades’ as my industry name has raised eyebrows and sparked controversies about my capabilities as a business owner and artist. There have been instances where my expertise and leadership were questioned due to my gender or because I don’t specialize in a specific niche. Navigating these challenges has required hard work, perseverance, resilience, versatility, and a strong support network. Despite these obstacles, I remain inspired to create positive change and make a meaningful impact in the industry, striving to create opportunities for others and build a platform that fosters collaboration, creativity, and personal growth.

Rem, can you share how the principle of supporting newcomers has influenced your career and business growth?

I founded After Dark Fashion out of a sense of dissatisfaction with how the industry treated newcomers. Despite dedicating countless hours to free labor for various designers and producers, I felt like an outsider due to my lack of experience. Realizing that I lacked support, I decided to become the support system I desperately needed. After Dark Fashion was born with a mission to provide a safe, inclusive platform for creative experimentation. Now, two years later, we have over 100 members, with a focus on supporting the LGBTQ+ community, people of color, and those just starting out. Many of our models, who began their careers with us, have progressed to larger platforms like NYFW or LAFW. Yet, they remain loyal due to our shared growth journey. I’m incredibly proud of the community we’ve nurtured.

Cassie, how does the hair industry contribute to women’s empowerment and self-expression?

I firmly believe that hair is an extension of one’s personality and a potent form of self-expression. Different hairstyles can express a wide range of messages, from boldness and confidence to elegance and sophistication, enabling women to communicate their identity and personal style. The industry encourages women to feel empowered to face new challenges, express themselves with confidence, and pursue their goals with a positive self-image. By embracing and celebrating diverse hair textures, styles, and traditions, the hair industry contributes to women’s empowerment by promoting inclusivity and diversity.

Rem, with significant events planned for next year, how do these reflect your commitment to women’s empowerment and business advancement?

I’m at a point where producing events isn’t as fulfilling as it used to be. Next year, I’m channeling all my energy into establishing myself as a fashion designer. I’m currently working on a show that will exclusively feature my designs. It’s not just a fashion show; it’s an artistic experience that offers a peek into the world of the taboo. This event is particularly important to me as it aims to empower women, encouraging them to reclaim their sexuality.

Cassie, how do you use your platform in the music industry to advocate for gender equality and women’s empowerment?

I’ve created a song titled ‘Bad At It,’ featuring Khaysie & You N I, about women’s empowerment. I encourage you to listen to it on Spotify or other music platforms. Through this song, we promote diversity and inclusion, raising awareness about the experiences of hardworking women navigating love and life.

Rem, could you discuss the importance of cross-promotion and collaboration between the fashion and beauty sectors in supporting women-owned businesses?

In my early days, I believed in doing everything on my own. But I quickly learned that collaboration is key in our industry. Fashion and beauty are intertwined, and by working together, we can broaden our horizons and reach a wider audience. Networking became my tool for meeting collaborators, and it’s how I’ve built a support system that continues to propel my business forward.

Cassie, how do you stay current with trends while celebrating individuality and self-expression in the world of hair and beauty?

I stay updated on the latest trends, techniques, and products by following industry publications, attending workshops, and keeping up with influential figures in the beauty industry. Networking with people in the creative industry is also crucial for me; I always learn from artists I meet, whether it’s about fashion, business, or other areas. Being open to different perspectives changes my views and inspires me to improve and approach my art differently.

Rem, what advice would you offer to young women aspiring to enter the fashion and beauty industries, especially regarding building supportive networks?

To young women entering this industry, I say: have the courage to pursue your dreams. Embrace your uniqueness; it’s your superpower. From my interactions with various business owners and entrepreneurs, I’ve learned the value of being different and memorable. Building a strong, unforgettable personal brand can open doors and create opportunities in the long run.

The fashion industry is not without its challenges, especially when it comes to addressing abuse. Many are hesitant to speak up for fear of damaging their reputations. I, however, refuse to be silenced. It’s not about being universally adored; it’s about safeguarding the vulnerable, particularly women. As an organizer, this is a responsibility I take very seriously.

Rem, can you share your vision for the future of your career in the fashion and beauty industry?

My upcoming show, scheduled for July in the Bay Area, marks the beginning of a new chapter. After that, I plan to expand my brand to LA, New York, and, hopefully, to international stages. The Bay Area will always hold a special place in my heart, but I’m ready to explore new possibilities and take on fresh challenges.

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